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About Us

We believe investors should be rewarded for their loyalty

Our Story

A New Industry Is Born

TiiCKER went live in July 2020, followed by its iOS app launch in November 2020 and Android launch in November 2021, and has since created a new industry – direct-to-shareholder marketing. As the world’s first intelligent software platform that engages, verifies and rewards retail shareholders, TiiCKER makes it easy for investors and the brands they love to connect through a simple verification process that links directly to investors’ online brokerage accounts and allows new investors to trade for free.

Our Vision

Our vision is to reward individual investors with discounts, deals and gifts from the companies they own and convert brand champions into shareholders. For public companies, TiiCKER is the only direct-to-consumer platform for CMOs and marketers previously unable to reach their millions of owners, and for investor relations executives to grow and engage their previously ignored retail investors.

The two "i's" in TiiCKER stand for individual investor - or invisible and illusive - the reason why we exist. Public companies didn't know how to find, let alone reward, their most loyal owners, so we invented a platform to do it.

Jeff Lambert, founder and CEO

Meet the team

Jeff Lambert

CEO

Mike Houston

COO

Sarah Smith

CGO

Chris Tromp

CDO

Jordan Custer

General Counsel

Josh Fair

Principal Engineer

Interested in joining the team?

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timeline

June 2018

After 20 years of frustration trying to marry IR and marketing, “Project StockLynx” is launched by founder Jeff Lambert and hires part-time analyst to prove the business case

September 2018

StockLynx name is traded for TiiCKER (with two “i’s” for individual investor); Tii: ticker prefix is concepted

January 2019

First feature map and site schematic is created

March 2019

Business plan is perfected around “validated perks for individual investors” and “free trading to prove investors were buying” and “content to help them discover the companies and brands they love”

Sept. 2019

Research commissioned by TiiCKER with The Harris Poll finds 3 in 4 investors want to own the companies they love and want the perks of ownership. 77% of retail investors are likely to invest in a company if they offered a shareholder perk, reward or discount

January 2020

TiiCKER software platform begins to be developed with team of designers, developers and marketers

July 2020

An idea 20 years in the making comes alive. TiiCKER.COM launches with validated perks, free trading, and a year’s worth of features and content

November 2020

TiiCKER in the palm of your hand. iOS app launches

November 2021

Android app launches

April 2022

TiiCKER version ii. launches

January 2024

Mobile apps 2.0 launch

Insights

Find more reasons to love those that have already won your loyalty.

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Partner with us

Investors want to be rewarded. Delivering value and connection to this overlooked audience is a massive opportunity.

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Contact us

Have a question? Want to become a corporate partner? We look forward to hearing from you.

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Start earning perks today

TiiCKER was created for fan-first, brand-first public companies—with exclusive perks served-up weekly to shareholders. Own stock? Connect your brokerage account to view more than 130 perks waiting for you right now!

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